Rben Das, a football star, leads a training session in the metaverse for OKX.

Fans will be able to talk to Dias and learn about training techniques and teaching tips in a virtual reality setting.

OKX, a cryptocurrency exchange and Web3 technology developer, has been busy in the area over the past month, with the latest news being the release of its “OKX Collective” and its first immersive metaverse fan experience.

On April 3, the company announced a partnership with Rben Dias, a football player for Manchester City and one of its brand champions. The project is called “Train Like Dias.”

The release says that fans will be able to virtually try out Dias’s favourite training methods and get coaching and tips. Fans in the OKX Collective metaverse can take part in the event.

OKX’s global chief marketing officer, Haider Rafique, said that the new immersive experience brings people together and is “another great example of what this technology makes possible.”

“There are so many things Web3 can do that we can only be limited by our own ideas.”

OKX and Manchester City became partners in July 2022. The platform hinted that other players on the team, like Alex Greenwood, Ilkay Gündoan, and Jack Grealish, might offer Web3 content in the future.

Sources asked OKX and Dias what they thought about the virtual experience.

As “Train Like Dias” shows, the metaverse is still the next place to look for connections between real life and Web3 apps. But there have been some ups and downs in metaverse development since Disney allegedly got rid of its metaverse division.

That happened a week after rumours started to spread that Animoca Brands, a well-known metaverse producer, had cut its metaverse fund by around $200 million. These claims were quickly shot down by Animoca.

South Korea, on the other hand, started a “Metaverse Fund” on March 12 to speed up metaverse projects in the country. Nissan recently filed for a number of Web3 titles and tried out sales in the metaverse.


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